Jæren - with open skies, wide horizons and endless ocean. Constantly changing weather and light. Mile upon mile of sandy beaches and sand dunes, only broken by boulders and salmon rivers. This is Norway's food basket with intensive agriculture in a flat, vast and well-kept cultural landscape, in an area with a mild climate the year round.

The Jæren coast is open to the sea and has always been regarded as one of the most dangerous stretches of the entire Norwegian coastline. Work on constructing lighthouses began in the mid 19th century. The aim was to lead North Sea shipping safely along the Jæren coast in bad weather, darkness and fog. Over the years a number of new lighthouses were built, with the Kvassheim Light, completed in 1912, the last of them.

Side roads down to the Kvassheim Light and other cultural heritage sites, boulders and sand dunes give an exciting glimpse of ocean and history. Jæren's thousand square kilometres or more represent the biggest lowland area in Norway and the long sandy beaches towards journey's end can offer the motorist some relaxation.

The future Jæren Tourist Route runs between Ogna and Bore and is 41 kilometres long.